Privacy is about control. People want to decide what information they share, with whom, and under what circumstances. When individuals feel they have control over their personal information, they are more likely to trust organizations, adopt new technologies, and engage openly. When that control is removed, people experience discomfort, anxiety, and a loss of trust. Let us delve deep into this psychology of privacy and trust.
Square Table: Psychology Of Privacy
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Punit Bhatia
Punit Bhatia is an award-winning privacy, AI and sourcing strategist with experience advising CXOs and DPOs across more than 30 countries. He is the author of four books, including Be Ready for GDPR and AI & Privacy, and the creator and host of the FIT4PRIVACY Podcast. Punit is the founder of FIT4Privacy and Grow Skills Store and serves as a board member of the ISACA Belgium Chapter, Global AI Association and DPO Circle. He is also a member of the Forbes Business Council and ISACA’s Emerging Technology Advisory Council.


